A large insurance industry icon needed to develop a strategy and process that would enable it toretain customers and minimize risk over anextended period of time. A project team wasassembled to evaluate the company’s generalinsurance value chain. It quickly determinedthat the company's marketing and sales had fallenshort in creating a truly compelling customerexperience. The team embarked on a mission to develop an internal customer insight capability and supporting technology infrastructure.
Hartford Hospital has deployed ProgressEasyAsk to support operational businessintelligence (BI). EasyAsk for Operational BIprovides natural language ad hoc query andsearch capabilities that empower informationusers at Hartford Hospital to quickly findand retrieve critical information from multipleenterprise data sources.
Wayne Eckerson, director of TDWI Research, discusses how a hybrid approach to organizing BI teams ensures data consistency, adherence to standards, and business responsiveness.
Enterprise business intelligence categories defined
Table of contents for What Works, Volume 26, November 2008
Enterprise business intelligence categories defined
This article originally appeared in the issue of .
TDWI’s Best Practices Awards recognizeorganizations for developing and implementingworld-class business intelligence and datawarehousing solutions. Here are summariesof the winning solutions for 2008.