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TDWI Articles

Data Digest: Data-Driven Decisions, Data Breaches, Voice Data

Learn a simple strategy for any enterprise to implement data-driven decision making, five steps for preparing for a data breach before it happens, and the implications of recent improvements in voice recognition.

Customer Data Profiling: Persona Disambiguation and Behavioral Analytics (Part 3 of 4)

When multiple customers use one account, it can cause problems for your predictive models. Use behavioral analytics to separate the personas and improve your customer service.

Customer Data Profiling: Problems with Personas (Part 2 of 4)

Even an advanced CRM system can break down when one customer profile is capturing the attributes and behaviors of more than one real individual.

Customer Data Profiling: The Precision Problem (Part 1 of 4)

Over the years, CRM tools have evolved from simple customer databases into increasingly more sophisticated tools for engagement, but the growing amount of customer data brings new challenges.

Smart Things, Dumb Data

Just because devices collect data doesn't mean we can use it. Why data from IoT devices needs to be standardized.

Data Digest: Data Lakes versus Streams, Legal and Security Problems for Big Data

Read about the relative benefits of data lakes and data streams, how to avoid discriminatory results in big data analytics, and how to improve security for your big data environment.

Data Digest: Secure IoT Devices, Create Big Data Strategy, Lead an IoT Project

Learn how to protect your enterprise from growing IoT security issues, how to create a big data strategy, and 10 things to consider when leading an IoT project.

Data Digest: Data Storytelling, Open Source Security, Shadow IT

Learn 4 best practices for data storytelling, how to manage legal and security dangers with open source software, and how properly monitored “shadow IT” can actually benefit your enterprise.

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