There's good reason to believe Google's new cloud-based marketing analytics service could have a huge impact in digital marketing.
- By Steve Swoyer
- March 24, 2016
What is the secret to making your organization successful in the constantly evolving and turbulent economy? It's analytics.
- By Troy Hiltbrand
- March 24, 2016
Flash platforms are helping enterprises analyzing big data, plus the growing need for BI in Africa and how HIPAA can impede analysis of protected healthcare data.
- By James E. Powell
- March 24, 2016
When and why you can trust insights from your data analytics, plus benefits and challenges of big data and creating a big data strategy.
- By Quint Turner
- March 23, 2016
Predictive analytics is most powerful when it’s incorporated into your business processes but that may be hard to enable. Here’s how to start incrementally.
- By David Loshin
- March 23, 2016
How do you prevent your data lake from becoming a data dump? It’ll take a new set of infrastructures and technologies, especially one called textual disambiguation.
- By Bill Inmon
- March 23, 2016
IoT implementations may lead to inevitable security risks, plus IoT software you must understand and taking control of your software with software asset management.
- By Quint Turner
- March 22, 2016
Collaboration, validation, education, and organization can help your organization democratize advanced analytics.
- By Fern Halper
- March 22, 2016
NoSQL technologies were developed to address the scaling and availability issues unique to Web application development. We explore the ACID vs. BASE dilemma for enterprises.
- By Steve Swoyer
- March 22, 2016