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TDWI Articles

Practical Data Science


Where is Cognitive Decision Making in BI? (Part 2 of 3)

Cognitive computing brings together a wide range of disciplines and technologies to address complex situations filled with ambiguity and uncertainty. With so much to recommend it, why isn't it more ubiquitous in enterprise decision making?

Where is Cognitive Decision Making in BI? (Part 1 of 3)

Cognitive computing brings together a wide range of disciplines and technologies to address complex situations filled with ambiguity and uncertainty. With so much to recommend it, why isn't it more ubiquitous in enterprise decision making?

Forget Big Data -- Find the Right Data

If we aren't doing anything useful with big data, are we falling behind?

What Google Gets Right about Marketing in the Cloud

There's good reason to believe Google's new cloud-based marketing analytics service could have a huge impact in digital marketing.

The Importance of Analytics in Digital Business

What is the secret to making your organization successful in the constantly evolving and turbulent economy? It's analytics.

Data Digest: Focus on Data Analytics, Big Data

When and why you can trust insights from your data analytics, plus benefits and challenges of big data and creating a big data strategy.

Taking Advantage of Predictive Models (Last in a Series)

Predictive analytics is most powerful when it’s incorporated into your business processes but that may be hard to enable. Here’s how to start incrementally.

Overcoming the Data Scientist Shortage: Democratizing Predictive Analytics

Collaboration, validation, education, and organization can help your organization democratize advanced analytics.

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