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TDWI Upside - Where Data Means Business

Data Digest: Democratized BI, Data Storytelling, Story-Driven Visualizations

How many types of enterprises benefit from democratized BI, how to improve marketing with data storytelling, and how to find strong narratives to drive your data visualizations.

Enterprises Benefit from Democratized BI

There is a growing trend toward BI tools that can be used by employees outside of IT. This article explains that shift and how many types of enterprises are benefiting.

Read more at Entrepreneur

Breaking the Silence with Storytelling

Even the best marketing plans sometimes fall on deaf ears. This article explains how to get people talking about your content through better data storytelling.

Read more at Business 2 Community

Making Data Visualizations Story-Driven

Effective visualizations are more than numbers and facts, they are driven by stories. This article explains how to develop a strong narrative in your data visualizations.

Read more at Marketingprofs

About the Author

Quint Turner is an editorial intern at TDWI and an undergraduate English student at Skidmore College. Follow his blog at

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