Data Digest: Geographic Data, a Visualization Culture, and Self-Service BI
Read examples of how GIS data can improve your customer analytics, how self-service visualization tools are creating a culture engaged with data, and why enterprise BI leaders believe in the value of self-service data analysis.
- By Quint Turner
- May 5, 2016
Few enterprises are tapping in to the power of GIS (geographic information systems) data, which this article calls 'a goldmine.' The author provides advice and real-world examples for how enterprises should properly integrate GIS data with other types of data in order to have the most complete view of their customers.
Read more at Information Age
The younger generation is used to having information at the push of a button. That sensibility is being brought into the modern workforce, where if someone does not have the information they want, they can get it themselves with the help of data visualization tools. This article argues that self-service data tools are promoting an insight-seeking culture that is transforming all fields, from healthcare to business intelligence.
Read more at Data Informed
Young workers aren't the only ones interested in self-service tools. According to a recent survey, most enterprise BI leaders agree that self-service data analytics provides significant advantages. This briefing from Forbes explains why and discusses other key findings about self-service BI.
Read more at Forbes
Quint Turner is an editorial intern at TDWI and an undergraduate English student at Skidmore College. Follow his blog at pungry.com.