Now you understand behavioral analytics, and you can distinguish between individuals sharing a single customer account. How can you use this information for business advantage?
- By David Loshin
- June 23, 2016
Speech analytics is increasingly being used to help companies store and analyze customer conversations for data-driven decision making.
- By Linda L. Briggs
- June 23, 2016
Learn a simple strategy for any enterprise to implement data-driven decision making, five steps for preparing for a data breach before it happens, and the implications of recent improvements in voice recognition.
- By Quint Turner
- June 23, 2016
Music is math already according to some ways of thinking. It’s only natural that many data visualizations have been created to explore the history or popularity of different genres and artists.
- By Lindsay Stares
- June 22, 2016
When multiple customers use one account, it can cause problems for your predictive models. Use behavioral analytics to separate the personas and improve your customer service.
- By David Loshin
- June 22, 2016
In today’s articles, read about the dangers of ungoverned access to “shadow data,” the costs of hoarding every bit of data, and tactics for hiring the type of data scientist that matches your needs.
- By Quint Turner
- June 22, 2016
Even an advanced CRM system can break down when one customer profile is capturing the attributes and behaviors of more than one real individual.
- By David Loshin
- June 21, 2016
Learn why “lean security” principles might help you secure your IoT devices, how IoT data can create opportunities for profit, and how a well-managed data lake creates a fertile ground for predictive analytics.
- By Quint Turner
- June 21, 2016
Enterprise data warehousing in the cloud represents a major change in thinking as well as in architecture. Addressing these critical questions can help you judge the practical value of cloud EDW for your enterprise.
- By Jake Dolezal
- June 21, 2016