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RESEARCH & RESOURCES

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The Time to Accelerate Your Data and Analytics Journey Is Now

November 17, 2022

Data is often called the new oil of the digital economy. However, the value of data lies in applying it for analytics-driven decision-making. Although business leaders recognize the importance of data and analytics, organizations’ attempts to enhance their data and analytics capabilities have been sluggish over the last decade.

WNS Analytics commissioned Forrester Consulting to evaluate the data and analytics maturity of organizations in the following industries: banking and financial services, consumer packaged goods, insurance, life sciences, manufacturing and materials, retail, and digital-only businesses.

Forrester’s findings indicate that now is the time for data and analytics acceleration and for companies to realize the benefits of analytics-driven decision-making at scale. Substantial opportunities lie ahead for data and analytics-driven businesses.


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