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As organizations seek competitive advantage through data-driven decisions, they are simultaneously working to incorporate ever-growing volumes and variety of data to identify new revenue and growth opportunities—all while ensuring that they protect the data of their customers and clients and address relevant regulatory compliance requirements. Yet as expectations around data increase, trust and confidence in data have decreased, creating a significant challenge for organizations.
Data governance is intended to provide the framework, structure, and practices to help organizations focus on two primary outcomes: how to address these risks and how to achieve the value desired from all of their data—considerations that are at the top of mind for senior leadership.
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