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Hortonworks white paper

Data and Analytics Are the Keys to Banking's Future

Banks consider big data analytics a competitively differentiating technology.

Big data and analytics is a top priority for U.S. banks, with 28 percent of banks surveyed by IDC reporting that their main purpose for investing in big data and analytics was to understand and target customers better. Banks consider big data analytics a competitively differentiating technology.

Download this IDC Analyst Connection to learn more.


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