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The ROI of Data Modeling

January 1, 2017

Today, more than ever, businesses rely on data for their decision making, sometimes even vast amounts of data. To those in data management, data modeling has repeatedly proven its business value and needs no further justification.

To maximize these benefits, data modeling must be done in a productive way. It must be iterative, incremental, and collaborative. The day of monolithic projects is over. Modeling must progress through different levels such as from the conceptual level of planning, to the logical level of business detail, to the physical level of the implemented database.

Challenges exist and new ones surface regularly. New technologies and methods, such as agile development, column-oriented databases, NoSQL, and big data, put data modeling under fire. Download this white paper for a look at how data modeling is continuing to play a key role in each of these innovations by adapting and redefining its role to survive and sustain its momentum.

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