TDWI Research Brief | The Impact of Generative AI on Business
August 20, 2025
With the rise of generative and agentic AI, organizations face new opportunities, but what is the real business impact?
TDWI recently conducted a new research survey about AI use and found trends among respondents in two groups: those who are consuming prebuilt generative AI tools and those who are building, embedding, or customizing generative AI models and capabilities, particularly with their company data.
In this report, we evaluate respondents’ experiences with using these technologies and the impact they have had so far in their organizations.
Download this exclusive research brief today to learn how you can position yourself to lead in an AI-enabled future.