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June 11, 2015: “ROI of BI" and "Data Integration Tips & Tricks" - Presented by Dr. Bob Conway

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Dear TDWI San Diego BI/DW and Analytics Professionals,
We cordially invite you to attend our upcoming TDWI San Diego Chapter meeting on June 11, 2015. Come meet other local professionals, swap business cards, share ideas, and exchange career advice while listening to quality presentations in a vendor-neutral setting, which is the hallmark of TDWI education. Our speakers will be DW/BI end-users reporting on their success and lessons learned implementing various BI tools or projects. Please see our detailed meeting agenda below.


Thursday, June 11, 2015
2:00pm – 5:45
Happy Hour to follow


Rough Draft  Brewing Company
8830 Rehco Rd
San Diego, CA  92121  


“ROI of BI" and "Data Integration Tips & Tricks". Presented by Dr. Bob Conway, founder and principal of Information Engineering Associates. Dr. Conway is exceptional at framing sophisticated topics in relatable and practical terms. Join us as he talks about these two key areas that many of us struggle with in the BI/DW space.

Click here to register for the next upcoming event


2:00 pm – 2:30 pm

Registration and Networking

2:30 pm – 2:45 pm

Greeting and Sponsor Introductions

2:45 pm – 4:00 pm

Presentation: “ROI of BI” by Dr. Bob Conway

This presentation will use two DW/BI case studies to show a measurable financial return that far exceeds the initial investment.  These two specific examples will be used to illustrate a general protocol for scoping and managing DW/BI projects to ensure that the value proposition is quantitative and demonstrable. Data warehouse/business intelligence (DW/BI) technology and resources are a multi-million dollar investment for even modest sized companies.  Senior management certainly concedes that timely, reliable information is essential to business operations but are challenged to demonstrate real cost savings or revenue creation directly attributable to DW/BI investment.  In these austere economic times, DW/BI programs are coming under increasing scrutiny to justify their budgets relative to competing investments.

4:00 pm – 4:30 pm

Networking Break

4:30 pm – 5:30 pm

Presentation: “Data Integration Tips & Tricks” by Dr. Bob Conway

Data integration is the cornerstone of data warehousing (DW) and master data management (MDM) but has proven to be one of the more difficult technical challenges.  This presentation provides helpful techniques for merging data from disparate functional areas or organizations into a unified semantic data model.  The approach leverages a modular design and metadata-driven methods to provide a durable, extensible data integration tool kit.

5:30 pm – 5:45 pm

Sponsor Giveaways

5:45 pm – 7:00 pm

Happy Hour

Click here to register for the next upcoming event


Space is limited so sign up early!

To become a member at a 10% discount, please click here and use priority code SDCPT1. For more information about TDWI Membership, contact [email protected].
To contact a Chapter officer, click on name of the officer located on the top right hand column of this page.

Bio of Presenter

Bob Conway
Bob is the founder and principal of Information Engineering Associates, a Denver-based consulting firm focused on training and development of data management best practices.  His twenty year consulting experience spans diverse industries including, Oil & Gas, Financial Services, Manufacturing, Retail, Automotive, Telecommunications, Health Care, Federal and Municipal Government.  Bob has implemented successful data warehouses for numerous clients from small start-ups to Fortune 500 firms.  As an adjunct faculty member Bob has taught graduate level Information Management courses at two major universities. Bob is a frequent speaker at local and national conferences.  He brings his rich business and technical experience into the presentations with real world examples.

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