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TDWI Upside - Where Data Means Business

Data Digest: Machine Learning Bias, Customer Targeting, Unsolvable Problems

How humans cause bias in machine learning, how marketers can improve personalization, and why some problems might not be solvable.


Beware Bias in Machine Learning

Watch out for these five common ways human error can create problems for machine learning.

Read more at Tech Republic

Machine Learning for Customer Personalization

How can machine learning help brands develop more targeted connections to customers?

Read more at Information Age

Possibly Unsolvable Problems?

Researchers have discovered situations in which it is impossible to mathematically prove whether a machine learning algorithm can solve a particular problem.

Read more at Nature

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