Predictive analytics can be used on social media data to better understand and react to customer behavior. Combining it with in-house data can yield deeper insights.
- By Linda L. Briggs
- October 14, 2014
BI specialists and generalists can help each other make the most of what they bring to the table, but fulfilling experiences come more often to those who take time to differentiate themselves with specializations.
Everyone is blaming Silicon Valley for the lack of women in IT when the blame lies squarely with females, including, author Cindi Howson explains, herself.
- By Cindi Howson
- October 7, 2014
Agile isn't a methodology or a toolset or even a state of mind, Forrester's report argues. If anything, it's a platform play -- just don't call it an enterprise BI platform play.
- By Stephen Swoyer
- October 7, 2014
You can lead someone to the big data lake, but you can't make them take the plunge.
- By Stephen Swoyer
- September 30, 2014
MDM is being incorporated into big data and big data sources. What pitfalls must you avoid when deploying or using MDM, and what's ahead for this technology?
Executives see benefits, but struggle with unstructured data and knowing where to start.
- By James E. Powell
- September 30, 2014