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CYTRIO Launches Privacy UX Platform to Help Businesses Navigate Complex Data Privacy Laws

CYTRIO unifies consent and preference management, DSAR management, do not sell my information, and policy templates into affordable, easy-to-deploy, all-in-one platform.

Note: TDWI’s editors carefully choose vendor-issued press releases about new or upgraded products and services. We have edited and/or condensed this release to highlight key features but make no claims as to the accuracy of the vendor's statements.

CYTRIO, a data privacy compliance company, has introduced a comprehensive data privacy UX platform that includes consent and preference management, do not sell my information, data subject access request (DSAR) management, and policy templates in one data privacy compliance platform. Businesses of all sizes can now easily and affordably comply in minutes with complex data privacy laws as mandated by the ePrivacy Directive, the European Union’s General Data Protection Regulation (GDPR), California’s Consumer Privacy Act (CCPA) and Privacy Rights Act (CPRA), and others.

The CYTRIO data privacy platform has been reducing response times for DSARs from days to minutes, saving businesses response costs. The platform now includes consent manager, consent preference manager, customizable cookie banner generator, automatic cookie scanner, do not sell my info, and policy templates.

Individuals effectively own their personal information and have the legal right to control it, deciding who can use it and for what purpose. Following GDPR and California, several states will begin enforcing new privacy laws in 2023, including Colorado, Connecticut, Utah, and Virginia, with more to follow. 

Regardless of where a business is headquartered or domiciled, most are required to implement a data privacy program that includes comprehensive consent and preference management, DSAR management, and privacy and cookie notices. Businesses must implement appropriate measures to provide customers and prospects with transparent information so individuals are able to provide lawful consent to the setting of cookies and similar tracking technologies while also responding to data requests.

The fifth and most recent research report released by CYTRIO showed that as of December 31, 2022, 92% of companies across all verticals, states, and business sizes are unprepared for CCPA and CPRA, and 91% are unprepared for GDPR, using time consuming and error prone manual processes.

In accordance with the ePrivacy Directive, GDPR, CCPA, and CPRA, businesses collecting and processing personal data from consumers are required to obtain clear consent in agreement with the processing of that data. Businesses must make it easy for individuals to withdraw or change consent at any time, block installing cookies and other trackers without consent, and disclose first- and third-party cookies prior to installing them. Businesses also need to keep a detailed record of consent, respond to requests in a timely manner, and allow individuals to opt out of the sale of personal data.

Available now, CYTRIO offers a free lifetime version of its UX privacy platform as well as a free 30-day trial of its professional and enterprise versions. An annual subscription for the professional version starts at $79 per month paid in full or $99 per month paid monthly. More information is available at

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