Is your organization customer-centric?
A positive customer experience is the key to loyalty and profitability. It leads to higher levels of satisfaction, acquisition, retention, and wallet share. But it requires a 360-degree view of each customer, and data that is clear, pervasive, trustworthy, and easy to consume. And all stakeholders—including employees, partners, and customers—must be engaged at every step.
In this e-book, we explore the different challenges organizations face when trying to create a customer-centric culture and show how data and analytics are at the heart of this digital transformation. You’ll also learn how our customers have successfully transformed their data using our technology.
Sponsored by Information Builders
Individual, Student, and Team memberships available.