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RESEARCH & RESOURCES

Leveraging AI-Driven Insights and 360-Degree Customer Views to Produce Better Experiences

Webinar Speaker: James Kobielus, Senior Research Director, Data Management

Date: Tuesday, November 14, 2023

Time: 9:00 a.m. PT / 12:00 p.m. ET

Enterprises that succeed are those that ensure a fast, seamless, and productive customer experience. Customers express the quality of their experience through actions that any well-run business captures in its operational data. Today’s customers expect personalized experiences, and you won’t be able to compete if your company isn’t providing them.

Centralizing customer data is the first step on that journey, but that’s not enough if you’re not using artificial intelligence (AI) to unlock insights in that data. These insights are necessary to give each customer an experience tuned precisely to boost their satisfaction and loyalty. AI can also be used to consolidate, correlate, and cleanse customer data so experience-relevant factors are more salient.

Join us to hear James Kobielus, TDWI senior research director for data management, engage a panel of industry experts and thought leaders from Fivetran, Google Cloud, and Capgemini. We will explore how AI-driven insights can impact customer loyalty, retention, up-selling, and more.

Date: November 14, 2023

Time: 9:00 am PT

James Kobielus


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