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Available On-Demand - This webinar has been recorded and is now available for download.

Empowering the Citizen Analyst: Agile Techniques for Enhancing Self-Service Analytics and Data Science

TDWI Speaker: David Loshin, President of Knowledge Integrity

Date: Thursday, October 11, 2018

Time: 9:00 a.m. PT, 12:00 p.m. ET

The intersection of self-service data access with a wide variety of end-user reporting and analytics tools has led to the emergence of the citizen analyst—an individual who builds analytics and leverages data, but whose primary role is not based on technology or statistics. Increasing numbers of citizen analysts have increased the pressure on traditional business intelligence competency centers as the IT department struggles to keep up with the demand for adding new data sources and adopting new tools for reporting and analysis.

The traditional model is not sustainable. We must eliminate the need for individuals to negotiate with the IT department to get access to the data they need. Rather, we must facilitate rapid materialization of reporting and analytics environments that can be customized, spun up on demand, and rapidly tweaked to meet the needs of the citizen analyst.

In this webinar we will explore how combining modern approaches to utility computing, data access services, and automated data warehouse generation can simplify the production of reporting/analytics platforms that are specially designed to meet the consumers’ needs without forcing the request to go through the IT bottleneck.

Attendees will learn about:

  • Agile alternatives for data warehouse development
  • Simplifying data modeling
  • Quickly ingesting new data sources
  • Reducing ETL or eliminating it completely
  • Broadening access to end-user visualization tools


Helena CarreHelena Carre
EMEA Onmichannel Analytics, Kimberly-Clark


David Loshin

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