Most business intelligence (BI) implementations query data that is historical, representing business processes that have already completed. Even so called real-time BI reports are generated using historical data. While this view of data has some value, it does not represent the complete picture. Fully informed business decisions require real-time insight into high-volume streaming data sources, current events, and ongoing business processes.
Operational intelligence (OI) enables real-time analysis of big data in motion, delivering complete business insight in milliseconds. It complements existing BI implementations by continuously analyzing streaming data generated by diverse sources across your business processes, applications, networks, and devices. OI enables fully informed decisions that maximize business impact. Real-world value of OI is proven across use cases that include customer experience, cyber security, fraud detection, sales and marketing, and business process visibility.
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