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RESEARCH & RESOURCES

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TDWI Checklist Report | Six Strategies for Advancing Customer Knowledge with Big Data Analytics: Download

It is a competitive advantage to know more about your customers and to apply this knowledge to marketing, sales, support, and the development of products and services. By gathering together the assortment of big data available to them and applying advanced analytics and data science techniques, organizations can gain a detailed, contextual understanding of customers’ paths to purchase, what types of marketing strategies are most effective, and how customers influence -- and are influenced by -- other customers.

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TDWI Checklist Report | Enhancing Data Integrity and Improving Decision-Making Through Geocoding and Data Enrichment: Asset

This TDWI Checklist Report provides guidance for enhancing data integrity through address verification, geocoding, and data enrichment.


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TDWI Checklist Report | TDWI Data Observability Checklist: Asset

This TDWI Checklist examines key benefits and features of data observability and why organizations should make it part of their data management practice.


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TDWI Checklist Report | Seven Data Governance Best Practices for Your Data Warehouse and Data Lake: Asset

This TDWI Checklist Report discusses seven top data governance best practices for your data warehouse and data lake.