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There is no denying the significant business value associated with structured data, but what about unstructured data?
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The shift to NoSQL and big data requires new data management strategies and techniques. Plus finding the Internet of Things' real value with analytics and bringing the human element to data analytics.
Today's BI users aren't looking for just a visualization tool. They want and need an analytics platform that includes governance and analytics, among other features.
Don't let these myths lead you astray in considering a big data initiative.
Project requirements change and evolve during development. We must be prepared to handle them.
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