As many times as you may have heard it, it bears repeating: the huge amount of data being generated today changes the very nature of business. Companies that currently invest in analytics are more profitable than their competitors. However, analyzing what happened, even what just happened, even in huge volumes of data streaming from devices or coming from social interactions, won’t cut it.
Looking ahead, imagining new possibilities, predicting new opportunities—these are fundamental to human nature, and they’re best practices in every human endeavor, whether it’s developing a new low-cost treatment for patients in rural areas to transforming a time-honored business or launching a new company. Companies that invest in the people, skills, and solutions to look to the future will be the disruptors that fundamentally change their industries, right under their rivals’ feet.
This paper gives an overview of how Oracle Analytics offers easy access to advanced analytics, providing you powerful new insight into your data.
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