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Fivetran Introduces Lite Connectors for Virtually Any SaaS Application

Company expects to deliver hundreds of new connectors in the next year.

Note: TDWI’s editors carefully choose vendor-issued press releases about new or upgraded products and services. We have edited and/or condensed this release to highlight key features but make no claims as to the accuracy of the vendor's statements.

Fivetran, a global leader in automated data movement, has announced a new offering that brings more SaaS connectors to market at an accelerated pace, along with a program to deliver them to enterprises by request. Leveraging the latest in generative AI and natural language processing technologies, Fivetran Lite connectors can be developed in a fraction of the time required by Fivetran’s standard connectors, and are backed by the same high quality, data integrity, and security customers expect from Fivetran.

Fivetran Lite connectors solve the critical problem of accommodating the growing demand for managed connectors for an ever-increasing number of SaaS services that provide the data companies need to maintain a competitive edge. With the explosion of new software and services, the market has not been able to supply managed connectors fast enough, leaving many companies to lean on internal teams to build and maintain their own pipelines, adding more complexity to their data infrastructure.

Fivetran Lite connectors differ from Fivetran standard connectors in that the build process for Lite connectors starts with the API, whereas standard connectors begin by studying the application’s underlying business workflows. This approach, coupled with a shortened release cycle, enables Fivetran to accelerate the development of hundreds of new services. Both Fivetran standard and Lite connectors offer consumption-based pricing, with built-in discounts for higher data volumes.

With Fivetran’s By Request program, new Lite connectors can be built in as little as 30 days, enabling organizations to centralize all data movement with Fivetran. Ninety Lite connectors have already been built for leading SaaS applications including Okta, Slack, Chargebee, Gong, and WooCommerce. Fivetran expects to introduce hundreds of new connectors in the next year, bringing the total number of fully-managed connectors to more than 500.

“Our customers, like all enterprises, are under enormous budgetary pressure and are looking for every available way to streamline their operations and cut infrastructure costs. Developing homegrown connectors and maintaining data pipelines is a heavy economic burden they do not need to take on,” said Alexander Lovell, head of product at Fivetran. “Our By Request Program and Lite connectors provide us the opportunity to help solve the challenge of cloud data integration more comprehensively and efficiently than ever before.”

The Lite connectors offering follows the debut of a new free plan from Fivetran on February 1, 2023. Now available, the free plan gives growing businesses access to reliable, secure, enterprise-grade data pipelines, completely free. The new plan is perfect for early-stage startups with low data volumes who need a data infrastructure that’s truly stress-free, helping them save time and drive business efficiency.

For more information about Lite connectors and all the connectors available from Fivetran, visit the Fivetran blog.

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