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TDWI Upside - Where Data Means Business

Data Stories: Branding for Makeup, Snacks, and Online Shopping

Major brands and observers who analyze them both take advantage of modern data-driven insights. These visualizations explore diverse makeup shades, popular office snacks, and the spread of counterfeit goods.

 

Finding Your Shade

The Pudding

This series of animated graphics from The Pudding explores how makeup brands stack up against each other in foundation color and range.

 

Much Ado about Flavored Seltzer

Priceonomics

Does your office stock LaCroix? Priceonomics presents this series of charts that illustrate the brand’s popularity.

  

Fighting Fakes

counterfeit infographic

The ubiquity of online shopping has led to a rise in counterfeit goods. This infographic has more details.

 

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