Move from Rear-View to Future Analytics
January 1, 2016
Predictive capacity leads to better financial results, but companies often get stuck at descriptive analytics because most predictive solutions are expensive and require months of training and a team of experts to squeeze value out of data.
The Challenge: Gain Fast Predictive Insight
- The sheer volume, speed and heterogeneity of big data make it difficult for companies to get the most value out of customer information.
- Business users need tools that allow them to go beyond historical data to see into the future and know who’s going to buy, who’s not, and why.
OpenText Actuate Big Data Analytics turns business users into predictive analytic talent, using a self-service model that integrates all your data and makes it immediately available for analysis by non-data scientists. Advanced predictive techniques—like regression, classification, decision trees, time series models and association rules—are performed effortlessly with drag-and-drop tools that turn seemingly unrelated data into clear predictive insight that drives smart business decisions.