Cisco Systems and IBM announced they'll collaborate on edge analytics. What is edge analytics and why does it matter?
- By Steve Swoyer
- June 30, 2016
Now you understand behavioral analytics, and you can distinguish between individuals sharing a single customer account. How can you use this information for business advantage?
- By David Loshin
- June 23, 2016
When multiple customers use one account, it can cause problems for your predictive models. Use behavioral analytics to separate the personas and improve your customer service.
- By David Loshin
- June 22, 2016
In today’s articles, read about the dangers of ungoverned access to “shadow data,” the costs of hoarding every bit of data, and tactics for hiring the type of data scientist that matches your needs.
- By Quint Turner
- June 22, 2016
Even an advanced CRM system can break down when one customer profile is capturing the attributes and behaviors of more than one real individual.
- By David Loshin
- June 21, 2016
Over the years, CRM tools have evolved from simple customer databases into increasingly more sophisticated tools for engagement, but the growing amount of customer data brings new challenges.
- By David Loshin
- June 20, 2016
Learn how to approach common data quality problems, what pros and cons you face selecting open source analytics solutions, and definitions of 20 common cloud computing terms.
- By Quint Turner
- June 20, 2016
Forecasting what's coming is no longer enough. Modern enterprises must use prescriptive analytics to ensure users of all skill sets are able to benefit from a data-driven culture.
- By Guy Yehiav
- June 20, 2016