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Earn a Certificate

TDWI Transform 2025

San Diego | Aug. 18–22

Course Description

T3A Data Literacy: A Strategy for Building a Culture of Analytics

August 19, 2025

9:00 am - 12:15 pm

Duration: Morning

Level: Beginner to Intermediate

Prerequisite: None

Donald Farmer

Principal

TreeHive Strategy

Data and data management are essential to every business and every organization, but if data is the common denominator of business, data analysis is becoming a key differentiator. In the near future, every business will be an analytics business.

This course looks in detail at one of the key attributes of an analytics business: data literacy.

You Will Learn

  • Why data literacy is an organizational practice, not just an individual skill
  • How to develop a better understanding of data and analytics in many business functions
  • What specific skills are needed for data literacy
  • How to assess data literacy in your teams
  • How to build a community of practice around data and analytics in your organization
  • The importance of visualization, storytelling, and collaboration in a data-literate team
  • How to hire, train, and retain staff in a data-literate enterprise

Geared To

  • Analytics leaders
  • Business strategists
  • CIOs
  • CDOs

Register Online

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TDWI Transform 2025 San Diego

Hilton San Diego Bayfront Hotel
1 Park Blvd
San Diego, CA 92101
August 18–22