Integrating Unstructured Data in the Data Warehouse - Unlocking Business Value

Webinar Abstract
For the last 3 decades we have seen an intensive growth of technologies that enable businesses to make meaningful decisions based on performance. Data warehousing and Business Intelligence have become an indispensable part of this process with most organizations. We have also seen a steady integration of data in the data warehouse from CRM, ERP, SCM and other systems to gain more insight into the business workflow. Along with all of these pieces of information, we now see the need to bring in Unstructured data into the data warehouse.

The addition of unstructured data will provide a robust platform to look at the business and its behavior from a 360 degree perspective. Business decision making will gain more insight into factors surrounding events in the business behaviors and enable the organization to take the appropriate corrective action.

The goal of this webinar is to introduce the audience to the world of unstructured data integration and textual analytics, and how to start moving towards this goal.

Geared Towards: All Data warehouse professionals

You will learn:

  • Defining UnStructured Data
  • Differences between Search Engines vs. Textual Analysis
  • Textual ETL - Integration Techniques
  • Metadata for Unstructured data
  • Business Architecture
  • Textual Analytics – A first step

Krish Krishnan

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