Principal Senior Product Marketing Manager
In today’s business environment, data and analytics are no longer solely the domain of the programmer—data literacy is a required skill for all workers. These skills are only as powerful as the amount and quality of available data.
Although most companies have invested heavily in the automation and digitization of operational processes, few have focused these efforts in data management to ensure that data is accessible, understandable, and usable. The result is terabytes (or even petabytes) of business data, but not an ounce of information—virtual mountains of digital details spread across various repositories, data warehouses, and analytics systems that staff members cannot find, access, understand, or use. This leads to data latency, implementation issues, and often, dubious insights.
This “information gap” needs to be addressed, but where do you start? During this presentation, we will review the common causes of the information gap as companies undertake a data and analytics initiative. We’ll also discuss how Matillion has helped its customers bridge the gap to reach new heights of insight and innovation.
You will learn:
- The most common obstacles associated with delivering data and analytics to a business audience
- The warning signs that your organization may have an information gap
- The approach that successful companies have taken to bridge the gap