Predictive analytics is on the cusp of widespread adoption. Many organizations are excited to make use of the power of predictive analytics/machine learning because they understand the value it can provide- especially against big data. Others want to make use of the easy-to-use tools on the market for the citizen data scientist. However, while numerous organizations do utilize predictive analytics today, adoption remains elusive to many. In fact, TDWI research indicates that if users stuck to their plans around predictive analytics adoption, 75-80% of them would be using the technology already although only 35-40% do so currently.
In this Keynote, Fern Halper will present the findings of TDWI’s most recent best practices report on predictive analytics and machine learning. She will discuss strategies, best practices, and pitfalls to avoid for bringing this technology to your organization.