TDWI Costa Mesa Seminar

Developing a Data Strategy

March 5, 2018

Duration: Full Day Course

Prerequisite: None

Evan Levy



Integral Data, LLC

The amount of data that companies are dealing with is exploding; common belief is that data volumes are doubling every two years. While most people agree that data is a corporate asset, there’s little discussion about how companies are ensuring that data is being managed and used effectively. With the continued growth of IT budgets, it has become commonplace to challenge the value (and ongoing cost) of retaining the company’s data assets. While most IT organizations are prepared to discuss their strategy with technology platforms, tools, and methodologies, few are equipped to discuss their goals and strategy for corporate data.

A successful data strategy isn’t just about data management, naming standards, or governance methods. A successful data strategy supports the goals and the execution details for ensuring the effective adoption and use of a company’s data assets. In this new class, Evan Levy will discuss the details and review the activities that go into building a comprehensive data strategy.

You Will Learn

  • The key components of an enterprise data strategy
  • Aligning the strategy with your company’s goals and priorities
  • Discussing the key tactical enablers that can elevate the visibility of a data strategy initiative
  • Identifying the stakeholders and determining their role in supporting the strategy
  • Suggested approaches and techniques for conducting stakeholder interviews along with sample questions
  • The analysis and construction activities involved in building your company’s data strategy
  • Understanding the alternatives and determining the best fit for your company

Geared To

  • CIOs and Chief Data Officers, Program Managers, Data Governance staff, Data Management Staff, Business/Data analysts, Data Stakeholders, Business Sponsors

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TDWI El Segundo Seminar

MicroTek Training Center
222 North Pacific Coast Highway
Suite 1240
El Segundo, California 90245
March 4–6


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