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TDWI Transform 2024

Chicago | Apr. 28–May 3

Course Description

T2 Building Your Analytics Strategy for Data-Driven Results

April 30, 2024

8:00 am - 5:30 pm

Duration: Full Day

Level: Beginner to Intermediate

Prerequisite: None

Rich Fox

Analytics Consultant and Educator

Business leaders know that decisions based on data deliver the best results, but establishing data-driven practices can be challenging. All businesses want to become data-driven, but research shows that only a third of them are succeeding.

In this course, Rich Fox will provide a framework for becoming a data-driven organization. Students will learn best practices for connecting business strategy and analytics to deliver results, driving faster and more effective decisions. The framework optimizes ROI by tying machine learning and AI initiatives to business goals, and allows measurement of the impact of analytics by identifying KPIs associated with business drivers. Use cases and examples will illustrate successful applications of this framework, and students will learn to develop a roadmap for success.

You Will Learn

  • Aligning the analytics strategy with the business strategy
  • Developing your analytics strategy roadmap
  • Building business-focused data models and solutions to deliver actionable insights
  • Architecting an insights-driven culture to effect and evolve decision making
  • How to identify drivers of KPIs, build KPI driver models, and design root cause business solutions
  • Connecting machine learning and AI models to business initiatives
  • Key change management considerations to be successful through this transformation
  • Practical approaches to empowering your team to be data-driven and proactive rather than reactive
  • Building the right team and partnering with the business
  • Establishing data-driven practices

Geared To

  • Analytics leaders
  • Data management professionals
  • Analytics and data science professionals
  • Business leaders and managers
  • Business sponsors and end users

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TDWI Chicago

Chicago, IL
April 28–May 3