The Fastest Path to Achieving Your Analytics Goals

October 16–18, 2017 | Seattle-Bellevue, WA

Market Basket Analysis: The Math. The Science. And How to Handle Outliers

October 16, 2017

Prerequisite: None

Andrew Cardno

Chief Technology Officer


At the end of this session you will have an understanding of market basket analysis - how it can be applied, and the mathematical concepts behind it. The session will include a case study of preference based analysis to use outliers to drive market baskets. The session is open to anybody with a background in analytics and/or modeling.

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TDWI Accelerate Seattle

Hyatt Regency Bellevue
Bellevue, WA
October 16–18


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