Upside


Data Stories: Follow the Presidential Race

Politics is dominated by data these days: polls, demographics, and trends abound. In these articles, learn how analysts use various analytics and statistics to project potential outcomes.

SQL, NoSQL, or Hadoop? Determining the Best Platform for Your Purpose

An increasing variety of data types, analytics needs, and business uses drive data architecture decisions today. Follow this real-world, informal evaluation of SQL, NoSQL, and Hadoop solutions that address a business use case.

Data Digest: Big Data Solutions, Content Marketing Analytics, Enterprise-Ready Data Lakes

Today read tips for choosing the right big data solution, using predictive analytics to improve your content marketing, and building an enterprise-ready data lake.

Is Your Analytics COE Losing Juice? -- Q&A with Jill Dyché

Do you need to modernize your center of excellence? Consider these tactics to guide your enterprise analytics to the next level.

Data Digest: IoT Marketing Regulations, Open Source Hardware, In-Depth Cloud Security

Read about marketing challenges with IoT, the potential in open source hardware, and how to ensure your cloud computing is secure.

The Case for Smarter Data Integration

To support IoT and Industrial IoT use cases, data integration must become both more automated and more explicitly analytical. In other words, it needs to be smarter.

Q&A: Predictive Analytics Can Shape Customer Behavior

Using data management capabilities from its online address management services, PCA Predict is turning its attention to using predictive analytics to monitor and respond in real time to online customer behavior.

Q&A: Filling Theater Seats by Applying Analytics

The founder of Arts & Analytics discusses how predictive analytics can help theater companies of all sizes do a much better job of reaching out to patrons and filling seats.

Another Quarter of Record Results for Amazon Web Services

According to the latest revenue reports, Amazon Web Services is a bona fide giant in data management and analytics, and it's poised to get even bigger.