A united effort to implement basic marketing concepts in-house will earn your IT team a reputation as experts, servants, and leaders.
Healthcare providers are collecting and storing volumes of data about patients, but now what? The challenging next step in healthcare BI, says Dr. Kevin Dawson, is turning that data into actionable information.
- By Linda L. Briggs
- June 18, 2013
Big data has the potential to alter the calculus by which data management groups buy, manage, and structure information storage.
- By Stephen Swoyer
- June 18, 2013
The IT staff has to communicate its current and potential contributions to the whole organization. A proper marketing process will align IT services with actual business needs.
How can organizations use data visualization, visual analytics, and visual data discovery to improve decision-making, collaboration, and operational execution? We present three key insights from the latest TDWI research.
- By David Stodder
- June 11, 2013
Customers who are active users of social media pose a number of BI challenges for organizations, including using real-time analysis of customer interactions to deliver personalized, targeted content. Innovative BI tools and techniques can help, explains HP's Dennison DeGregor.
- By Linda L. Briggs
- June 11, 2013
Real-time business intelligence and analytics have been steadily gaining importance in the banking industry over the last few months. In this article, we evaluate the need for real-time BI from a banking perspective and its edge over traditional BI.
The New Model of retail sales analytics aims to optimize and personalize the retail shopping experience for customers by integrating non-traditional data sources.
- By Stephen Swoyer
- June 4, 2013
Governance is often put on the back burner when organizations move into new technologies because it's becoming more complex. Learn the two biggest ways governance complexity may be affecting your enterprise.
- By Fern Halper, Ph.D.
- June 4, 2013