Upside


5 Minutes with a Digital Marketer: Maneesh Sharma of BlueCube Network

Stay focused, be patient, and prepare for the advance of data science.

Data Digest: Data Scientist Daily Tasks, Customer Analytics, Small Businesses and Data Analytics

Today’s articles explain what real data scientists do every day, how customer databases can be enhanced with analytics, and why small businesses should perform analytics in-house.

Careers: IT's Doing Fine, Data Scientists, Data Engineers Doing Even Better

Starting salary growth in IT is poised to outpace all other job segments -- including legal and finance/accounting. Which positions are most in demand?

5 Minutes with an Analyst: Steve Hunt of DB Networks

Steve Hunt is president and COO of DB Networks, a database cybersecurity provider. He spoke with Upside recently about his current work.

5 Minutes with an Analyst: Russab Ali of SMC Digital Marketing

Many enterprises are leveraging data analytics to increase customer engagement or track marketing campaigns. Russab Ali, a founder of a data-driven digital marketing agency, spoke with Upside recently about this work.

Take Care When Applying Predictive Analytics

Predictive analytics can get things wrong. Here's what your enterprise needs to do to prevent problems or public relations disasters.

Data Digest: Security Trends, Daily Impact, and Retail Disruption from the Internet of Things

Learn how IoT devices are being hijacked, how IoT will transform daily life, and how IoT is changing the retail industry.

Data Digest: Agile Data Architecture, Open Source Benefits for Start-Ups, Solutions for BYOD Security

Today’s articles explain the trend toward NoSQL and Hadoop adoption, how start-ups are using open source software, and how cloud solutions help enterprises that let employees use their own devices.

IoT Analytics Coming to the Enterprise

Enterprise customers are beginning to shift from IoT proofs of concept to "scalable" deployments that exploit IoT analytics.